2024
Bastei Lübbe
"Die Abschaffung des Todes" reimagines the future of human existence with bold vision and depth. This 3D ad brings the novel’s core themes to life through immersive, cinematic design
3D
Publishing & Book Market
About
Roles: 3D Production, Cinematography & Post-Production
Where Narrative Depth Meets Cinematic Design
With the release of the thriller Die Abschaffung des Todes, the Impossible Ad showcases the concept of immortality. The idea behind it: uploading one's consciousness into a computer (brain) before death. The 3D visual captures this vision through abstract forms and a futuristic aesthetic, translating complex themes into a single, striking moment.
Die Abschaffung des Todes (Abolition of Death)
In front of Cologne Cathedral stands a monumental 3D rendering of Andreas Eschbach’s novel Die Abschaffung des Todes (Abolition of Death). The oversized book is connected by neural cables to a massive sci-fi brain—symbolizing a higher intelligence, supercomputer, advanced AI. This visual metaphor illustrates the novel’s central theme: Could it one day be possible to upload human consciousness and achieve eternal life?
Driven by the novel’s central theme, I captured live-action footage at Cologne Cathedral and tracked the scene in After Effects. In phase two, I built the entire environment in 3D. Cables, connectors, and the book were all custom-made assets, which I combined and animated together with the brain model in a cohesive composition. After several days of work and long nights of rendering, the final result is revealed: the Impossible Ad.
More Work
2023/24/25
2024
Bastei Lübbe
"Die Abschaffung des Todes" reimagines the future of human existence with bold vision and depth. This 3D ad brings the novel’s core themes to life through immersive, cinematic design
3D
Publishing & Book Market
About
Roles: 3D Production, Cinematography & Post-Production
Where Narrative Depth Meets Cinematic Design
With the release of the thriller Die Abschaffung des Todes, the Impossible Ad showcases the concept of immortality. The idea behind it: uploading one's consciousness into a computer (brain) before death. The 3D visual captures this vision through abstract forms and a futuristic aesthetic, translating complex themes into a single, striking moment.
Die Abschaffung des Todes (Abolition of Death)
In front of Cologne Cathedral stands a monumental 3D rendering of Andreas Eschbach’s novel Die Abschaffung des Todes (Abolition of Death). The oversized book is connected by neural cables to a massive sci-fi brain—symbolizing a higher intelligence, supercomputer, advanced AI. This visual metaphor illustrates the novel’s central theme: Could it one day be possible to upload human consciousness and achieve eternal life?
Driven by the novel’s central theme, I captured live-action footage at Cologne Cathedral and tracked the scene in After Effects. In phase two, I built the entire environment in 3D. Cables, connectors, and the book were all custom-made assets, which I combined and animated together with the brain model in a cohesive composition. After several days of work and long nights of rendering, the final result is revealed: the Impossible Ad.
More Work
2023/24/25
2024
Bastei Lübbe
"Die Abschaffung des Todes" reimagines the future of human existence with bold vision and depth. This 3D ad brings the novel’s core themes to life through immersive, cinematic design
3D
Publishing & Book Market
About
Roles: 3D Production, Cinematography & Post-Production
Where Narrative Depth Meets Cinematic Design
With the release of the thriller Die Abschaffung des Todes, the Impossible Ad showcases the concept of immortality. The idea behind it: uploading one's consciousness into a computer (brain) before death. The 3D visual captures this vision through abstract forms and a futuristic aesthetic, translating complex themes into a single, striking moment.
Die Abschaffung des Todes (Abolition of Death)
In front of Cologne Cathedral stands a monumental 3D rendering of Andreas Eschbach’s novel Die Abschaffung des Todes (Abolition of Death). The oversized book is connected by neural cables to a massive sci-fi brain—symbolizing a higher intelligence, supercomputer, advanced AI. This visual metaphor illustrates the novel’s central theme: Could it one day be possible to upload human consciousness and achieve eternal life?
Driven by the novel’s central theme, I captured live-action footage at Cologne Cathedral and tracked the scene in After Effects. In phase two, I built the entire environment in 3D. Cables, connectors, and the book were all custom-made assets, which I combined and animated together with the brain model in a cohesive composition. After several days of work and long nights of rendering, the final result is revealed: the Impossible Ad.
More Work
2023/24/25